Betfred Football Commentator

It was EURO 2016 and I was asked to become the Betfred football commentator.

Betfred Football Commentator Voice

Whenever a big football moment comes around, I always seem to get the call to bring my football commentator voice to life. It still makes me laugh, as I don’t actually watch any football… yet I end up voicing campaigns for brands like Manchester City, Etisalat, Just Eat and Turkish Airlines.

This Betfred campaign was a fun one. Fast-paced, character-driven and full of energy — the sort of tone clients ask for when they want a big, lively commentator read. My commercial work ranges from explainer videos through to commercial campaigns, so adapting the style is all part of the job.

Who Are Betfred?

Betfred is one of the UK’s largest bookmakers, founded in 1967 in Salford by Fred and Peter Done. Today it has thousands of shops nationwide and a huge online presence. For this campaign they wanted a bold, energetic football commentator voice, and that’s exactly what I delivered.

If you’d like to hear more of this style, try my main football commentator voice page where you’ll find extra demos and more brand examples.

Get in Touch

If you need a football commentator voice for your promo, online campaign, stadium content or comedy sketch, I can help. Just let me know the intended usage so I can quote accurately. If you’re still pitching the idea, I’m happy to send over a short custom sample from your script.

You can also explore other character styles I perform, such as my Apple-style voice, my David Attenborough narration or my Santa voice. Whatever your project, I’ll aim to record on the same day.